The Economics of the Majors: How Golf’s Four Giants Built Four Different Business Models
Golf’s four majors share a stage but not a strategy. The Masters, U.S. Open, The Open, and PGA Championship each run on distinct business models — from exclusivity to accessibility — shaping how golf generates billions in revenue and global attention.
The $20 Billion Swing: Inside Golf’s Post-Pandemic Boom and What Comes Next
Golf didn’t just recover from the pandemic — it reinvented itself. With participation at record highs and billions flowing into courses, technology, and travel, the game is shifting from exclusivity to accessibility. This data-driven look at golf’s new economy explores how the sport’s biggest growth era is reshaping its business, its audience, and its future.